Dave Mason PhD

About besthypnosisscripts.com

Welcome to besthypnosisscripts.com

This site, www.besthypnosisscripts.com, is the revised and expanded version of www.key-hypnosis.com. key-hypnosis.com was in operation for about eight years. Before that the site was known as hypknowsis.com.

I started hypknowsis.com shortly after I started doing hypnotherapy. At that time I had no intention of becoming a hypnotherapist, as I had a full-time job as a university professor. I used the site largely for my own interest. I was studying hypnosis, practicing techniques, and learning how things worked.  It was a way of gathering my notes together. So I started organizing my studies under headings and decided to put them online.

Over the years as an academic I have found that the best way for me to learn something is to teach it to someone else. So as I studied a a topic, I would open a webpage for that topic and write it as if I was explaining it to some intelligent person with no background in hypnosis. Over time, and by that I mean four or five years, more and more topics were added and the site began to attract attention.

Hypnosis Scripts

I began to get emails and enquiries from people all around the world. In particular I got requests for scripts. It was obvious to me that most of the scripts on the Internet were out of date. As an academic, I am used to researching and investigating. What I discovered was that many of the scripts in circulation are incredibly old, some as old as the 1920s and 1930s. There were better ones, but these were mostly copied out of well-known textbooks without acknowledging their source.

And a lot of them were written by people who really didn't know what they were doing. I discovered that there were dozens and dozens of scripts in circulation which consisted of little more than a string of direct suggestion such as "You are now a non-smoker. You do not like smoking. Never smoke again. Smoking turns you off." This type of pseudo-hypnosis script shows no knowledge of hypnosis theory and no evidence that they have been used by practicing hypnotists.

Developing better scripts

So I started looking into what makes a good script. And I asked myself "what makes a script effective?". I then spent about three years part-time researching and studying how and why the words used in hypnosis actually work. On the way I investigated metaphor therapy, Gestalt therapy, direct suggestion, NLP, aversion therapy, parts therapy, clean language and every other hypnosis technique.

While testing out all these techniques on my clients I started to write scripts so that I would have the exact structure and wording I wanted. I of course wrote these in a word processor, so it was just as easy to put them onto the website. In a fairly short time I published dozens and dozens of  new original scripts and made them free for anyone to use. 

Commercial Script writing

I then got a very cheeky email from someone telling me it was too much trouble for him to cut-and-paste the scripts himself. He demanded that I send him all the scripts in a single document. 

Well, this got me thinking. "Maybe I could bundle up the scripts and sell them as a collection?". I did that, and was amazed to immediately get half a dozen orders. This then developed into a nice little sideline and I wrote more and more and more scripts.

Spoken script downloads

Then I got requests to have the scripts delivered in a spoken MP3 recording. I made some trial recordings and send them out to people. They were well received. And then I discovered a problem. When I recorded the phrase "a recording by hypknowsis.com" it was indistinguishable from the phrase "a recording by hypnosis.com". Because they sounded the same, in promoting my recordings I was actually promoting someone else's website. The name hypknowsis was just a little bit too clever.

So I transferred the website to a new website name that wouldn't be confused. It was called keyhypnosis.com. I updated the website added a lot more material and hundreds more scripts. And it was very successful.

Arrival of the pirates

In fact it was so successful that it got copied and pirated all over the Internet. Other wannabes jumped on the name keyhypnosis and registered similar sounding names. Then I discovered that the easiest way for anyone to get my scripts was just to search for the term "key hypnosis scripts" in Google. That would take you to half a dozen sites where you could download my scripts for free.

Dozens of talentless nobodies had figured out the fastest way to look cool was to steal my material and say they wrote it. It got even worse. A surprising number of newcomers to hypnosis decided  that the best way to build a good website cheap was to cut-and-paste pages from my website. Sites all over the Internet had complete pages reproduced from my site. They even have the nerve to put copyright and their name on the bottom of it. To top it off, I discovered a site in India had copied my entire site into the local language. Without, of course, mentioning that it was a rip-off.

Imitation is the sincerest form of showing no talent

It wasn't just scripts that got pirated. I developed affirmations as an aid to therapy and created over six hundred brand-new original affirmations. I posted them into a special section of the website. And of course there are now literally dozens and dozens of blogs and websites all over the Internet listing my affirmations.

Somebody once said that imitation is the sincerest form of flattery. Somebody else said it is the sincerest form of showing that you have no talent whatsoever. On the Internet, for every one person producing original work, there are 200 people copying it. And almost no way of stopping them.

Defeat by the pirates

I prided myself on the fact that every word on my site is original, researched and based on the best current knowledge about hypnosis. And every word was getting stolen. I left the key hypnosis site up but stopped developing it.

I lost heart. There is just no point in writing original scripts and developing metaphors when they are just going to be  copied and pasted the next day on other sites. This experience is not unique to me, but it really is going to be an ongoing threat to anyone producing original material.

Starting besthypnosisscripts.com

With the besthypnosisscripts.com site I am back in the game. I now have more time and I have started developing new material again. So I am doing two things. I am redesigning the site to put more emphasis on selling scripts. And I'm going to relentlessly pursue the people who steal my material.

I will greatly expand the site, and revise everything as I transfer them. I have also moved the entire site into WordPress. It is updated to a fresh and modern look. The site is completely mobile-responsive so that it can be viewed on portable devices.

Besthypnosisscripts.com and the future

The site will be developed to become the premier hypnosis site on the Internet. My aim is to make it the go-to place to get everything you want to know about hypnosis. And the place for the best hypnosis scripts.

I look forward to hearing from you.


David Mason


David Mason

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